Visions Creative

Affordable eyewear for all

Built relatable content
& scaled reach

Services Offered

Social Media Marketing, Graphic Designing

Client Name

Cleardekho

Website

www.cleardekho.com

Industry

D2C Eyewear | Budget Fashion

cleardekho portfolio banner

Brand overview

Cleardekho is India’s first budget eyewear brand, offering stylish and affordable glasses online and offline for Tier 2–3 customers.

India’s budget eyewear brand

Pan-India optical franchise model

Focused on Tier 2–3 markets

cleardekho portfolio image
cleardekho portfolio image
cleardekho portfolio image
cleardekho portfolio image
cleardekho portfolio image
cleardekho portfolio image

Challenges

The brand needed regional content, ad recall, and visual storytelling to speak to middle-income users across platforms.

Low brand connection via ads

Flat product visual content

Weak UGC pipeline structure

Campaign fatigue on social

Approach & Strategy

We scaled reels, visual explainers, and brand-led designs to boost both reach and content resonance with its core audience.

Regionalized product creatives

Glasses use-case storytelling

Meme content + promo blend

Founder-led reels & demos

Results & Impact

Social growth and ad recall improved, with measurable impact on engagement, story replies, and DM-based conversion flows.

4.3x Instagram engagement boost

63% more story taps & replies

2.2x growth in DM conversions

58% improvement in ad recall