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Home
About Us
Our Work
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Home
About Us
Our Work
Services
Team
FAQs
Contact Us
Lighting innovation for India
Refined brand and user interface
Services Offered
Website Development, Branding, Marketing
Client Name
Dr. Light
Website
www.drlight.in
Industry
Electronics | Smart Lighting
Brand overview
Dr. Light manufactures LED-based smart lights for residential and commercial use with a focus on sustainability and design-first tech.
LED smart lighting solutions
Design-first product strategy
Automation & energy saving
Challenges
They had poor web navigation, low product communication, and needed stronger visual identity for both B2B and B2C use.
Weak product display UI
No smart home positioning
Brand visuals looked dated
No B2B trust signals
Approach & Strategy
We rebuilt the website for UX, created a brand identity around smart living, and produced ad creatives and flyers for B2B.
Smart-light product visuals
Iconography-led UI design
Visual brand storytelling
Dealer-ready flyer templates
Results & Impact
The rebrand and structure boosted customer engagement, site visits, and improved recall in B2B distributor campaigns.
61% increase in session depth
2.4x growth in product views
49% improvement in brand recall
37% rise in dealer signups
