Visions Creative

One-stop platform for college admissions

Boosted organic traffic and edtech leads

Services Offered

Technology Development, Website Development, SEO, Content Creation, Marketing

Client Name

Formfees

Website

www.formfees.com

Industry

Education | Admissions Platform

formfees banner portfolio

Brand overview

Formfees is a centralized platform to discover, compare, and apply to colleges and universities with end-to-end student counseling support.

10K+ colleges listed

Content-rich discovery engine

Focus on affordability & access

Angara Portfolio Image
Angara Portfolio Image
Angara Portfolio Image
Angara Portfolio Image
Angara Portfolio Image
Angara Portfolio Image

Challenges

Formfees lacked SEO depth, had disjointed branding, and needed stronger funnel tracking across paid and organic traffic sources.

Weak SEO on core pages

No centralized CRM view

Low session time on blogs

Ad creatives underperforming

Approach & Strategy

We rebuilt the site with scalable tech, strengthened SEO and blog structure, and launched full-funnel ad campaigns for better tracking.

Modular page architecture

Deep keyword content library

UTM-based funnel tagging

Revamped lead capture UX

Results & Impact

The combined SEO, content, and tech upgrades helped formfees scale traffic and acquire more qualified student leads with improved cost efficiency.

4.2x growth in organic traffic

63% rise in qualified admissions leads

2.8x blog session time improvement

55% CPL reduction on paid ads