Visions Creative

Waterless car cleaning D2C

Built app, growth loop &
lead funnel

Services Offered

Mobile App Development, Business Consulting, Marketing

Client Name

Go Waterless

Website

www.gowaterless.in

Industry

Automotive | Sustainability

go waterless portfolio banner image

Brand overview

Go Water Less offers eco-friendly car cleaning without water through mobile app bookings, targeting urban users and vehicle owners across India.

App-based car cleaning brand

Sustainable vehicle care model

Subscription & prepaid options

go waterless portfolio image
go waterless portfolio image
go waterless portfolio image
go waterless portfolio image
go waterless portfolio image
go waterless portfolio image

Challenges

The app had UX issues, weak referral logic, and poor campaign strategy, resulting in slow adoption and low user retention.

Poor onboarding UI on app

Referral system lacked traction

Low repeat user engagement

Unstructured ad messaging

Approach & Strategy

We rebuilt the app flows, added referral gamification, and ran geo-targeted ads to boost local adoption and user confidence.

Gamified referral setup

City-wise ad campaigns

Map-based booking UI

Loyalty program UX added

Results & Impact

Conversions increased, repeat orders grew, and partner garages saw improved bookings through the optimized mobile ecosystem.

2.9x app installs in 60 days

61% increase in repeat orders

3.2x growth in referrals used

47% lower CAC via retargeting