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About Us
Our Work
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Home
About Us
Our Work
Services
Team
FAQs
Contact Us
Holistic wellness for modern lifestyles
Grew engagement with
wellness campaigns
Services Offered
Marketing, Paid Campaigns
Client Name
Roundglass
Website
www.roundglass.com
Industry
Health & Wellness | Corporate Wellness
Brand overview
Roundglass is a wellness and sustainability company offering content, apps, and experiences for mental, physical, and emotional well-being.
Holistic wellness platform
Focused on mindfulness & balance
App and content ecosystem
Challenges
They lacked consistent engagement across regions, needed high-performing ad creatives, and clearer funnel structures for different audience profiles.
Low retention on paid ads
Inconsistent global reach
Undefined conversion flows
Low CTR across campaigns
Approach & Strategy
We developed performance-first campaigns with refined messaging, built funnel segments, and optimized delivery across awareness to lead stages.
Campaign funnel segmentation
Global geo-targeting setup
Messaging framework build
CTR-optimized ad creatives
Results & Impact
Our paid campaigns boosted user sessions and brand visibility, helping Roundglass grow awareness and conversions in new markets.
2.6x increase in website traffic
43% rise in ad conversion rate
64% boost in brand searches
37% drop in cost per lead